Strategic role: the start of the KPI framework — activation can't be managed if it can't be seen. This view makes the activation gap and its trajectory measurable, setting the baseline and the proof for every other future change.

Approach: sits on the existing admin structure (logo, search, tabs) so it reads as an addition, not a redesign. Content is three KPI cards plus one composed chart overlaying cumulative registrations, non-submitters, and the activation-rate trend against a 50% target.

Data: placeholder figures — pending reconciliation with platform numbers.